"It is Always a Buyers Market"

It is always a Buyers Market”


All around Nevada County: Grass Valley, Nevada City, Cedar Ridge, Chicago Park, Peardale, North San Juan, Penn Valley, Lake Wildwood, Alta Sierra, and Lake of the Pines, you will hear property owners say at different times that the real estate market is a Buyers Market or at other times a Sellers Market, when in truth it is ALWAYS, yes always a Buyers Market!

Real Estate sales people with less than 10 – 12 years experience will utter the same phrases.

In truth regardless at what price the Seller and their Agent offers a home, the price it will sell for depends on the Buyer and what they are willing to pay. The Buyer and their Agent shop the inventory; they compare values in the market place. The Buyer and their Agent feels the pulse of the market, the activity of the market, and they make an offer based on their perceived values.

From 2002 to about June 2005 the Buyers perception of values were in many instances way above the Seller’s and their Agents perception, there were multiple offers and homes sold for thousands of dollars more than the Seller and their Agent had originally asked for. Things were good as the Buyers exerted their Buying power and bid prices upward and onward. A Seller’s market? No a Buyer’s market with the Buyers dictating prices they were willing to pay.

Then came the after math of uncontrolled Buyer's frenzy and there was and is sadness amongst Sellers. The Buyers and their Agents are now offering prices below the Sellers and their Agents expectations. In fact Buyers are offering Sellers in some cases less than is now owed on the properties. So again if a person truly wants to sell, the Buyers and their Agents ultimately will set the final sales price.

The Seller and their Agent must set a price that will receive an offer. If they are fishing for Buyers they have to have the hook, the lure in the water to get a hit. The Buyer will not pay $20,000 or $40,000 more for a home that the seller and their Agent feels that he must have, that wants dearly, that would like, etc. The Buyer will pick and choose on comparable amenities, price and terms as the Buyer perceives them. Remember it is always a Buyers market and when you go to sell choose the Agent who can realistically coordinate your wants and needs to what the Buyers are looking for. See your property through the eyes of the Buyer. Remember after you sell your home, collect your money you will usually become the Buyer in a Buyers market.


Submitted by:
Stephen R. De Sena
50 year licensed Real Estate Broker,
National Sales Trainer and Recruiter